AIBullishFortune Crypto · 4h ago7/10
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An AI overhaul at Macy’s is fueling the 168-year-old retailer’s turnaround
Macy's is implementing AI across its operations, including a virtual try-on assistant that increases spending per session by five times and machine learning tools for demand forecasting and manager training. This modernization effort represents a significant strategic pivot for the 168-year-old retailer to compete in digital commerce.
